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AT LEAST I TRIED TO DO NOTHING.
RUHMER | Brand Identity Design & Editorial Design
RUHMER’s style draws from a world of retro vibes, analog warmth, and cinematic aesthetics. Musically, he blends indie pop, soul, and classic rock – marked by emotional depth, vintage textures, and a strong sense of identity. Visually, his appearance mirrors the sound: inspired by 70s and 80s references, vintage eyewear, and bold styling.
This retro-inspired concept extends across the entire branding – taking cues from classic record covers, nostalgic tones, and design details from past decades. The result is a cohesive universe where music, fashion, and visual storytelling come together in a language that feels both timeless and contemporary.
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